In high-stakes litigation, success isn’t just measured in verdicts—it’s also about how litigation insights shape broader business decisions. This interactive discussion will explore how trial lawyers and general counsel can collaborate to leverage jury research tools—such as community attitude surveys, mock trials, and focus groups—not only to craft persuasive trial strategies but also to generate predictive intelligence that informs corporate risk, budgeting, and board-level decision-making. Participants will discuss how jury research can be used to forecast exposure, communicate litigation risk in business terms, and strengthen the GC’s role as a strategic advisor. The conversation will also provide practical guidance for trial teams on aligning litigation strategy with enterprise priorities, helping both outside counsel and in-house legal leaders demonstrate greater value across the organization.