The traditional RFP process is evolving fast. As both clients and firms adopt AI-driven tools to analyze pricing, performance, and matter experience, the way legal services are pitched and selected is being redefined. This session examines how firms can leverage generative and predictive AI to create more strategic, data-backed proposals—and how clients are using the same technology to evaluate submissions with greater precision. Join industry leaders as they discuss how transparency, collaboration, and AI-enabled insights are reshaping the path to partnership.

Discussion topics include:

• Using AI to streamline and personalize the RFP and pitch process
• How clients assess proposals with AI-driven analytics and decision support
• Building data collaboration frameworks that improve firm-client alignment
• The future of competitive differentiation and relationship management in the AI era