In high stakes matters, litigation success depends not only on what happens in the courtroom but also on how effectively teams anticipate, quantify, and communicate risk. This session examines how general counsel and law firm partners can use jury research tools, including community attitude surveys, mock trials, and focus groups, to strengthen case strategy and generate intelligence that supports broader risk management objectives.
The conversation will explore how jury research can help forecast exposure, inform strategic decision making, and frame litigation risk in business relevant terms for executives and boards. Participants will discuss practical approaches for trial teams and in house counsel to align around data driven insights, refine trial narratives, and enhance budgeting, reporting, and settlement strategy. Attendees will leave with clear, actionable ways to leverage jury research to support both litigation success and effective risk management across the organization.