Amy Juers is the Founder and CEO of Edge Marketing, Inc., an award-winning strategic marketing and public relations agency specializing in legal, accounting, and other regulated industries. For more than 25 years, she has helped law firms, legal technology companies, and professional services organizations build trusted brands, elevate thought leadership, and drive measurable business growth through strategic communications, media relations, and executive visibility.

Under Amy's leadership, Edge Marketing has evolved into a nationally recognized, AI-enabled agency that combines human creativity with emerging technologies to help clients strengthen credibility, amplify influence, and stay ahead in a rapidly changing marketplace. A recognized advocate for the responsible use of artificial intelligence, Amy champions the philosophy that "AI amplifies, humans lead," helping organizations leverage technology while preserving authenticity, ethics, and human connection.

Amy is the author of The Marketing Edge: A Sharper Way to Approach Building a Brand and a frequent speaker at industry conferences, including Legalweek, ILTACON, and ABA TECHSHOW. She serves on the ILTA Business Partner Committee and is a former international board member and chapter founder for Women in eDiscovery.

Throughout her career, Amy has advised hundreds of organizations and executives on building visibility, influence, and lasting market authority. She is passionate about helping leaders communicate with clarity, establish authentic executive presence, and transform expertise into trusted leadership, making her a sought-after advisor and speaker on personal branding, thought leadership, and the evolving role of AI in professional services.