Risk is a double-edged sword—some embrace it while others shy away. This session will explore what a healthy “risk culture” looks like and how businesses can foster it effectively. We’ll delve into the nuanced relationship between risk and opportunity, addressing the misconception that risk culture opposes innovation. Participants will engage in discussions about strategies that can harmonise risk-taking with sustainable growth, examining how to create an environment where risk is seen as an enabler rather than a hindrance. Let’s uncover how to navigate the fine line between caution and opportunity, ensuring that risk serves as a catalyst for growth.